Social Media Marketing Course
A practical, mentor-led Social Media Marketing Course program focused on industry workflows, guided practice, tools, assignments and project-based learning.
6 WeeksOnline / OfflineCourse completion certificate available after meeting applicable completion requirements.
Course Overview
Plan, execute and optimize organic and paid social media campaigns across major platforms.
Learning Outcomes
Explain the core concepts and terminology used in the field
Use relevant tools in a structured practical workflow
Complete guided exercises with quality checks and documentation
Present a project or portfolio example with confidence
What You Will Learn
Detailed Syllabus
- Social media ecosystem
- Platform selection
- Audience and persona development
- Social media strategy
- Content planning
- Content calendars
- Creative formats
- Organic engagement strategies
- Meta Ads fundamentals
- Campaign objectives
- Audience targeting
- Budgeting and bidding
- Social media KPIs
- Campaign reporting
- Creative and audience optimization
- Conversion and ROI analysis
- Complete social media strategy
- Content calendar
- Paid campaign setup
- Reporting and portfolio presentation
Course FAQs
The course covers key areas of digital marketing including SEO, paid advertising, social media marketing, content marketing, analytics and campaign optimization.
No. Beginners can start with the fundamentals and gradually progress to practical campaign strategies and performance marketing concepts.
Upcoming Batches
Choose a batch that fits your schedule
Batch details are confirmed by the CRM team. Contact us if you need a custom schedule.