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Google Analytics Course

A practical, mentor-led Google Analytics Course program focused on industry workflows, guided practice, tools, assignments and project-based learning.

4 WeeksOnline / OfflineCourse completion certificate available after meeting applicable completion requirements.
Google Analytics Course

Course Overview

Learn GA4 setup, events, reports, conversions, audiences and marketing analytics interpretation.

Learning Outcomes

Explain the core concepts and terminology used in the field
Use relevant tools in a structured practical workflow
Complete guided exercises with quality checks and documentation
Present a project or portfolio example with confidence

What You Will Learn

Detailed Syllabus

  • Google Analytics 4 fundamentals
  • Properties and data streams
  • Measurement strategy
  • Website/app implementation

  • Event tracking
  • Recommended and custom events
  • Conversion/key-event setup
  • UTM campaign tracking

  • Standard GA4 reports
  • Acquisition and engagement
  • Audience creation
  • User and traffic analysis

  • Campaign performance
  • Conversion analysis
  • Attribution concepts
  • Marketing KPI reporting

  • GA4 analysis project
  • Custom reports and explorations
  • Marketing dashboard
  • Final analytics presentation

Upcoming Batches

Choose a batch that fits your schedule

Batch details are confirmed by the CRM team. Contact us if you need a custom schedule.

Next batch details are being scheduled

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